This Week In Fashion

Emma Stone’s Vuitton-only shoot was billed as an artistic tribute — not a commercial deal. Yet it highlights the increasingly blurred lines between the brands that fund fashion magazines and the images they publish.

This week, President Trump’s tariff on Switzerland went into effect, landing levies of 39 percent on every watch the country exports to the US. For some Swiss watchmakers, the threat is existential.

A social media stir accusing the brand’s fall campaign featuring Sydney Sweeney of having “Nazi” undertones caused the retailer — for better or for worse — to regain social media mindshare.

A steep sales decline at the sector bellwether’s core fashion and leather goods division, which houses Louis Vuitton and Dior, point to a long road ahead.

This week, court documents linking the top-end brand to Chinese sweatshops outside Milan called the entire luxury sector’s credibility into question.

Tech giants like Meta and Google are striking big deals and announcing new eyewear partnerships on smart glasses after a decade of failed attempts to make the devices fashionable.

Unlike typical IP battles, Lululemon’s dispute with Costco is playing out in the court of public opinion — where consumers increasingly favour dupes over pricey originals.

While a ceasefire is in place, shipping, supply chains and consumer sentiment remain threatened as tensions in the Middle East persist.