Introducing The Brain of Fashion
The Business of Fashion’s new generative AI tool, trained exclusively on our deep archive of trusted journalism and intelligence, developed in partnership with Quilt AI. Today, we’re inviting our BoF Professional community to test it in beta mode.
The BoF Podcast | Why Duran Lantink Refuses to Follow Fashion’s Rules
The new creative director of Jean Paul Gaultier sits down with BoF’s Imran Amed to share his personal fashion journey and how he’s thinking about stepping into the role of creative director at an iconic fashion brand.
The BoF Podcast | Why Duran Lantink Refuses to Follow Fashion’s Rules
The new creative director of Jean Paul Gaultier sits down with BoF’s Imran Amed to share his personal fashion journey and how he’s thinking about stepping into the role of creative director at an iconic fashion brand.
The BoF Podcast | Jacques Marie Mage and the Transformative Power of Sunglasses
Designer Jérôme Mage speaks to Imran Amed about how he built a cult luxury eyewear brand rooted in scarcity, storytelling and craftsmanship — and why having an outsider’s perspective is his greatest creative strength.
The BoF Podcast | Jacques Marie Mage and the Transformative Power of Sunglasses
Designer Jérôme Mage speaks to Imran Amed about how he built a cult luxury eyewear brand rooted in scarcity, storytelling and craftsmanship — and why having an outsider’s perspective is his greatest creative strength.
Fashion’s Creative Revival Is Finally Here
Michael Rider’s debut at Celine, Glenn Martens’ first Margiela couture show and Jonathan Anderson’s reinvention of his own brand were among the signs in Paris that luxury is ready to open a new creative chapter, writes Imran Amed.
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The BoF Podcast | In Paris, Hellos, Goodbyes and Waiting For Creative Change
Tim Blanks and Imran Amed share their highlights and takeaways as Jonathan Anderson takes Dior into a new era, Demna closes his Balenciaga chapter and luxury brands face a value proposition reckoning.
The BoF Podcast | Rachel Scott on the Sensuality of Craft
Designer Rachel Scott discusses redefining craft as a sensual experience with her brand Diotima, and advocating for a more inclusive, class-conscious fashion industry.
In Paris, All Eyes on Jonathan Anderson’s Dior Debut
A phalanx of designers came to support — and, no doubt, carefully scrutinise — Jonathan’s Anderson first men’s show for Dior, writes Imran Amed.
The BoF Podcast | Yasmin Sewell: Intuition Can Be a Superpower in Business
After two decades in fashion, Yasmin Sewell founded Vyrao, a fragrance brand built on energy, intuition and healing. At The Business of Beauty Global Forum 2025, she shared how she turned a moment of personal upheaval into a deeply personal business.
The BoF Podcast | Yasmin Sewell: Intuition Can Be a Superpower in Business
After two decades in fashion, Yasmin Sewell founded Vyrao, a fragrance brand built on energy, intuition and healing. At The Business of Beauty Global Forum 2025, she shared how she turned a moment of personal upheaval into a deeply personal business.
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‘Transform or Die’: Can a Turnaround Expert Turn Kering Around?
Luca De Meo’s appointment as the French group’s chief executive is an admission of the seriousness of the crisis the company is facing, as well as a signal of its intent to do something about it, writes Imran Amed.
The BoF Podcast | Tracee Ellis Ross: Understanding the Diversity of Humanity is Good Business
Tracee Ellis Ross shares her journey from Hollywood actress to entrepreneur with BoF founder and CEO Imran Amed, detailing the systemic changes she’s driving in the haircare industry.
Dispatch From Napa: Speaking to the Heart and Soul of the Beauty Industry
The Business of Beauty Global Forum 2025 brought together guests from 17 countries, who went beyond the nuts and bolts of running a beauty business to create a sense of shared humanity and solidarity in unsettling times.
Fashion’s Musical Chairs Ends — With Men in Almost Every Seat.
There’s no denying that the biggest luxury brands badly need a creative reboot. But while the designers who got the top jobs are more than qualified, the lack of female representation speaks to deficiencies in how the industry considers its talent pipeline, writes Imran Amed.
Fashion’s Musical Chairs Ends — With Men in Almost Every Seat.
There’s no denying that the biggest luxury brands badly need a creative reboot. But while the designers who got the top jobs are more than qualified, the lack of female representation speaks to deficiencies in how the industry considers its talent pipeline, writes Imran Amed.