Travel & Hospitality

Private clubs like LA’s San Vicente and London’s The Twenty Two are flooding New York City. Can they make membership a ‘must-have’ for a new generation of affluent New Yorkers?

Tourists have their pick of suitcases at every price point, thanks to low barriers to entry and a travel boom that’s inflated the category’s sales year after year. But amid signs demand has peaked, it’ll take more than a Shopify storefront and slick branding to succeed.

As premium luggage brand Monos looks to expand its retail footprint in the US while cementing itself as a key player in the luggage space with a campaign featuring Academy Award winner Adrien Brody, BoF sits down with Monos co-founder and CEO Victor Tam to learn how the brand is communicating value to its customers.

In a fresh wave of collaborations, fashion and beauty brands are creating merch for top hotels that goes far beyond gift shop merchandise.

The post-pandemic travel boom may be on the wane, but in its wake it leaves a tourism market that has been utterly transformed. Tina Edmundson, president of luxury at Marriott International, explains how the hospitality giant is adapting its offerings to customers’ rapidly evolving needs.

While Chinese people demonstrated a strong desire to travel domestically during the National Day Golden Week holiday period which ended Monday, they were less keen to spend while travelling.

The newly transformed W Hotels’ flagship properties have reimagined their cultural programming and offerings across hospitality, music and fashion to cater to the demands of its discerning clientele. Now, BoF sits down with the senior vice president and global brand leader of W Hotels to learn more about the luxury lifestyle brand’s multi-year brand evolution to appeal to a cross-generational consumer base.

As global travel flows return to pre-pandemic levels, luggage brand July is evolving its offering, placing the needs of new consumers at the centre of its strategy. BoF speaks to co-founder and director Athan Didaskalou to learn more.

Discounted airfare and lower hotel occupancies in recent months signal weakening demand in the vacation economy. For brands that thrived on “revenge travel,” this means pivoting to more versatile products and offering cheaper options.

With travel expected to soon surpass pre-pandemic levels, The State of Fashion 2024 unpacks how brands and retailers are adapting to strategies to connect with vacation-focused consumers.

The British economy may be in the doldrums, but London remains a magnet for international fashion brands and American tourists, writes Imran Amed.

Rising room rates have prompted hotel owners to raise the bar on travel-sized toiletries as the industry contends with changing realities, like the move away from single-use plastics.